Deliberti is featured in HTSI, the monthly magazine by Il Sole 24 Ore, in an article by journalist and author Lisa Corva, who explores the company’s history and identity through its boutiques, its continuous search for distinctive brands, and its deep connection with Naples.
The story begins in 1991, when Giorgio and Nuccio Deliberti opened their first footwear store in Naples, and follows the evolution of a company that today counts seven stores across the city, from spaces dedicated to shoes and accessories to boutiques offering a broader selection of clothing. At its core is a philosophy that has remained consistent over the years: creating a diverse offering capable of bringing different worlds and aesthetics together.
From sneakers to designer heels, from tailoring to more research-driven labels, the article explores a selection featuring names such as Nike, Adidas, Officine Creative, Undercover, Amiri, Jimmy Choo, Christian Louboutin, René Caovilla, Barena Venezia, Zegna, Maison Margiela and Rick Owens. This variety reflects Deliberti’s approach to fashion: observing, travelling to trade shows and runway presentations, and constantly searching for distinctive brands to introduce to its Neapolitan clientele.
Lisa Corva’s portrait also reveals a more personal side of the Deliberti brothers. From the pieces that define their own wardrobes to their favorite places in Naples, the story moves beyond fashion and into the city itself, tracing a small itinerary through restaurants, cafés, aperitivo spots, and places that are part of everyday Neapolitan life.
A story that captures the identity Deliberti has built over more than three decades: research, versatility, and an enduring connection with Naples, from the first footwear store opened in 1991 to the boutiques of today.
Translation:
SHOES FOR EVERY STEP: MASTERPIECE HEELS AND PATENTED SOLES
By Lisa Corva
It all began with a pair of shoes. Or rather, an entire shoe store. The one opened in Naples in 1991 by brothers Giorgio and Nuccio Deliberti. Today, there are seven stores: three dedicated exclusively to footwear and accessories, while the others also feature a selection of clothing. The secret, according to the brothers, lies in offering a wide-ranging selection. They carry classic sneakers from brands such as Nike (€80–€250), Puma (€80–€220) and Adidas (€100–€300), as well as more distinctive choices such as Officine Creative (€350–€700), Undercover (€250–€2,500), and wander (€250–€1,200) and Attachment (€250–€1,200). From the US come Amiri (€450–€5,500), Enfants Riches Déprimés (€600–€5,000) and Gallery Dept. (€350–€2,500). For the Deliberti brothers, fashion also means travelling to trade fairs and runway shows in search of special brands to introduce to their Neapolitan customers, without forgetting one that is entirely Neapolitan: Briglia 1949. The date refers to the birth year of founder Carillo, while the name evokes horses, one of his great passions. The aim is to create the perfect trousers for both women and men. Being wide-ranging also means offering women’s footwear that spans from Spanish brands such as Lola Cruz (€180–€350) and Chie Mihara (€250–€450), combining attractive prices with excellent craftsmanship, all the way to masterpiece heels by Jimmy Choo (€450–€1,300), Christian Louboutin (€550–€1,600) and those by a master such as Veneto-born René Caovilla (€750–€2,000). And then there is fashion. From the Venetian Lagoon comes Barena Venezia (€200–€900), with jackets, shirts and trousers for both men and women. Relaxed cuts, natural fabrics and pieces that are comfortable to wear. The Lagoon even inspires the brand’s name: barene are the characteristic flat areas of land found in the Venetian Lagoon, periodically submerged by the tides. Alongside Barena, the selection includes Lardini (€250–€2,000), as well as jackets and knitwear by Zegna (€350–€6,000), together with more experimental pieces by Maison Margiela (€320–€3,500) and Rick Owens (€450–€5,000 and above). Owens has recently unveiled a climate-controlled collaboration with Adidas for next spring/summer, featuring the special ClimaCool technology. Japanese brands are also particularly interesting, for both men and women. From established names such as Yohji Yamamoto (€350–€4,000) and Junya Watanabe (€300–€2,500), to younger labels, as well as On sneakers, which are particularly popular right now. Produced in Switzerland, they feature the patented CloudTec technology and are instantly recognisable thanks to their white soles, made up of cushioning elements known as Clouds, which soften impact and provide extra propulsion with every step. Finally, there is one last style curiosity: what can be found in the Deliberti brothers’ own wardrobes? Nuccio opts for trousers in different colours, strictly white and black T-shirts, and brands such as Attachment and and wander. Giorgio, meanwhile, chooses Maharishi and Fear of God, paired with cargo trousers, simple or printed T-shirts and sneakers. Comfortable clothing, then, perfect for exploring Naples while following a particularly tempting culinary itinerary. Their favourite restaurant is Coco Loco, with its fish and seafood menu, while they are looking forward to its new location in Piazza dei Martiri, after it took over the premises of a historic café. For Sunday lunch, the choice is Ciro a Mergellina, while Mimì alla Ferrovia is the destination for unforgettable recipes such as peperone ’mbuttunatu, a pepper stuffed with provola cheese. For coffee, there is Riva by Oscar Leonessa, right next to Marinella, the perfect address for anyone who loves ties. Aperitivo is on the terrace of the Grand Hotel Parker’s, with its spectacular view over the Gulf. And after dinner, L’Antiquario, a true hidden speakeasy, open until three in the morning.