Alessandra Rich was inspired by love, beauty and perfection, imagining a SS24collection as if it were the projection of divine images to be venerated. The allure that characterizes the DNA of the brand is influenced by a punk touch instead of stilettos, the models wear high-heeled boots, leather jackets and tweed suits. The collection marks the beginning of a new era, not only retro and classic references, very feminine, today the maison projects itself towards women who love to live and diversify, modern goddesses, sensual like Venus the goddess of love.
“They come from the sky and land on the catwalk. Their journey on Earth is full of fun, celebration and the feeling of an atmosphere from another planet”.